Organization:
Sport Business Talent (on behalf of a major Italian football club)
Job:
Head of Global Sales / Head of Global Partnership Sales
Location:
Italy
Published:
29-05-2023
Deadline/Expiry date:
02-06-2023
Sport Business Talent is working with one of the major Italian football clubs and one of the best in the world, to recruit their future: Head of Global Sales / Head of Partnership Sales.
Job purpose
The Head of Global Sales is responsible for overseeing the Global Sales team activities, ensuring the development and execution of the Club’s global sales strategy focused on premier global partnerships. He/She will be responsible for prospecting, pursuing, acquiring, and developing new brand partnerships for the Club, including market third-party rights events, related to rightsholder premises and meeting the partnership sales forecasts. The role is expected to support the Sales Director in leading and structuring a team to maximize commercial revenues in coming years and implement the club’ methodology, product development, and market sales approach.
Duties and responsibilities
- Develop the Club’s global commercial partnership strategy – ensuring to reflect and support the growth ambitions of the Club and its stakeholders
- In coordination with the Club’s top management, drive the sale process of the Club main B2B assets, i.e. front/back jersey sponsorships, and structure, negotiate and close new global partnership deals identifying and assessing key revenue drivers and risks related to any new potential transaction
- Coordinate with other members of the sales team to develop effective strategies for reaching target audiences
- Monitor competitor’s activity in order to identify new business opportunities
- Develop and maintain key strategic relationships at a C-suite level among potential commercial partners and, broadly speaking, amongst key decision-makers in the industry
- Ensure brand values and behaviors associated with the Club are central to all commercial deals
- Work in partnership with dedicated internal staff to build compelling business cases and presentation decks
- Provide regular updates at internal meetings showcasing activity and pipeline development, the business closed, and share any insight for new opportunities
- Manage a team of sales professionals ensuring to deliver against a predetermined plan in line with the Club strategy; make sure the Salesforce platform dedicated to global prospects is kept up to date by the team.
Qualifications:
- At least 10 years of experience in the sports business, in sales, marketing, or business development, with a successful track record of premium partnership deals
- Highly familiar with the sports and/or football industry with a deep knowledge of sponsorship sales, assets evaluation, ROI measurement, international markets, digital media
- Important network with key decision-makers within international brands, based out of Italy, and ability to strengthen it, building strong and reliable relationships
- Outstanding sales communication, presentation, and negotiation skills
- Strategic thinking and problem-solving skills
- Ability to work under pressure, on own initiative, and manage own time effectively
- Results-driven with strong analytical skills
- Ability to generate new leads and manage a team in respect of the target and its priorities
- Highly motivated team player, with strong leadership skills and the ability to deal at all levels of the organization managing multiple projects simultaneously
- English full proficiency and a good working knowledge of Italian are both mandatory
- Able to travel up to 50% of the time
- Degree in Business Administration with a focus on marketing or bachelor’s degree in Sports with a focus on sports management/marketing
Working Conditions
- The job requires the broadest availability, including during weekends; also, it requires traveling worldwide and working outdoors (e.g. away matches) as well as with challenging internal and external stakeholders.
To apply, send your CV and cover letter to Mr Cedric Le Nest at clenest@sportbusinesstalent.com .