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Who We Are:

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

JOB MISSION: 

The Sports Marketing Manager, Running, will lead on talent identification, recruitment and athlete integration into a highly credible running sports marketing program across key European markets. The successful candidate will align with the global running Sports Marketing strategy to develop and implement it across key markets. You will manage consistent activation and visibility for athletes across the two major markets, helping New Balance achieve and maintain a ‘Leadership position in running’.  You must have excellent knowledge of track & field/ road running in order to be succesful within the role.

This role will require regular travel across Europe. We offer hybrid working and a flexibility to working hours to accommodate for a healthy work life balance  

MAJOR ACCOUNTABILITIES: 

• Lead and drive the implementation of the Global Sports Marketing strategy within France & Italy, including the identification, development, and management of a highly credible athletes’ program in collaboration with local marketing teams 
• Build and maintain strong professional relationships with athletes, ensuring they receive the best individual support package and ongoing optimization of these partnerships 
• Responsibility for negotiation of French & Italian athlete contracts in consultation with the EMEA Sports Marketing Manager 
• Lead communication with local marketing teams on athlete integration in marketing activities and events 
• Responsibility and management of local marketing budgets in collaboration with EMEA Sports Marketing Manager 
• Accountable for servicing of athlete product assortments in market and ensure optimal support for athlete performance needs 
• Inform and support internal reporting for all EMEA athlete successes 
• Analyse and evaluate the results of running athletes 

REQUIREMENTS FOR SUCCESS: 

• Fluent French & English speaking essential 
• Previous experience as a Sports Marketing Manager supporting athletes is essential 
• Passion for running and a deep understanding of the sport 
• Specialist knowledge and strong experience in elite performance running, including both track & field, cross country and road running 
• Experience of working with multiple stakeholders within the running industry, under the governance of World Athletics 
• Team player with a collaborative mindset 
• Excellent project management and organizational skills, with impeccable attention to detail 
• High-level communication skills with a people-first mindset 
• Ability to prioritize effectively and manage multiple tasks simultaneously 
• Confident, assertive, and professional in all interactions 
• Strong sense of accountability and responsibility 
• Flexible approach to working hours, occasional weekend and non-traditional working hours are required within this role 

BENEFITS: 

• Discretionary Bonus Opportunity  
• Discount on Health Insurance  
• 25 days Annual Leave per year   
• Pension   
• Life Insurance  
• Daily Meal Allowance  
• Hybrid Working (3 days on site and 2 days working from home) 
• Transportation Allowance  
• Employee Discount  
• Volunteering Opportunities via NB GivesBack  
• Learning & Development Opportunities  
• Opportunity to work from anywhere for four weeks per year  
• Wellbeing and Mental Health Benefit (24/7 Employment Assistance Program & Support)  

To Apply, Click Here.