Learning

INTRODUCTION   

The Master in Sport Management in Amsterdam is tailored for people with a passion for sport who value professional career development in the sport industry. This 10-month intensive program in Amsterdam is delivered in English and explores through unique ‘Cruyffian’ teaching methods the most important aspects of management applied in sport, where personal development of each student is key.

Master students develop business plans and strategies for sporting organizations during the program. They are eager to address the challenges facing the international sport industry, whether developing a new product or service, advising a club or sport facility, or even starting their own company. Many students walk away with the next step in their sport business career already in hand.

Throughout the academic year we motivate and support students in every way we can, to facilitate their personal development. Professors and staff ensure all students, each with a different background and experiences, will be challenged in their learnings. It will be a new step in your personal development towards achieving your dream position in the sport industry.

Please go to the contact form below on this page and ask for our brochure of the Master in Sport Management in Amsterdam, with more detailed information of our ‘Cruyffian’ teaching methods, alumni network and faculty.

OBJECTIVES

The Master in Sport Management aims to provide students with an in-depth knowledge of sport management and the necessary skills for a professional career in the world related to sport.

Learning Outcomes

• Understand and apply strategic, global and objective vision to the sport industry from a business perspective.
• Create new market opportunities by applying an entrepreneurial spirit and a culture inclined towards innovation in sport organizations.
• Use the most innovative practices in sport marketing and be more effective in brand strategy and sponsorship execution.
• Detect the key factors to lead professional teams and obtain the best results.
• Interpret the financial statements of a sport organization and create financial strategies for new products and businesses.
• Optimize the management of a sport facility and sport event.

Those who complete the program will emerge fully prepared to access a wide variety of business opportunities that await in the international sport industry, whether managing a company or organization, directing a club or sport facility, or even starting their own company.